I’ve talked about networking a lot in this blog, but it really is the bread and butter of telly. To quote Sara Putt, TV has a soft skills security blanket: people want to work with other people who are easy to talk to, have good manners, are gracious and conscientious and hardworking. Employers verify that by asking their colleagues, your references, people who have worked with you before.
As an employer or as a freelancer, your most important asset is your network. This should involve professional relationships at ALL levels. Keep a database of all the people you know, whether they’re people you’ve worked with, people you’d like to work with, or people you’ve met for coffee and advice. You can use your network not just to find new employers, but also to verify new employers – if you’ve just got a job at a new company, you can ask friends who have worked there before what it’s like. Remember, it’s about quality, not quantity – if you have a really good relationship with just a few industry contacts, they’ll work all the harder for you when you need their help.
Don’t be afraid to reach out to people you want to connect with – most people will be more than happy to help, remember they’ve been in your position before! But don’t jump straight in asking them for a job. Best to invite them for coffee to ask their advice on something – people always like to share their wisdom! Ask them something specific, so that they can focus their answers. I’ve made the mistake of asking too general a question, and that cost me the meeting with the Series Producer I was looking to befriend. And always thank them afterwards – be specific about why they were helpful. Try to get that new contact to suggest another two people that you should connect with – that way you’ll double your network with every coffee!
Try to update your network every three months, or every time you have something new to say. This could be a new credit to your CV, a new skill that you’ve learned, a new short film that you’ve published. That way you stay in your network’s recent memory, rather than buried in a pile of CVs somewhere in the office. Talent Managers often track the availability of their favourite people, so if they regularly see that you’re getting gradually more experienced and more qualified, you may well become one of their favourites too!